Landing Page
Landing Page Web Development
A landing page is a page on your website that has been specifically designed to convert visitors into leads. This is a standalone page on your website and differs from your homepage or any other page. Landing page web development is specifically done for advertising or marketing purposes in business.
How a Landing Page web development Helps Your Business?
A Landing page is the most effective choice to capture leads or generate sales. This web page has a single focus or goal - A Call To Action or CTA. A landing page has fewer links as compared to the Home Page of your Business to increase Customer Conversions
Visitors can land on the landing pages by clicking a link
The landing page is often paired with super slick ads that promote single offers in your business. The main job of the landing page is to convert the traffic that your brand is already getting into the business.
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Google Ads
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Bing
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Social Media like Facebook, Instagram, or Twitter
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Youtube
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Other places on the Web
What Landing Page Development Process Do We Use?
The expert developers at Augment Works follow a set process for the development of landing pages for our clients. They are very well aware of the standard procedure used in the market and stick to it to give enhanced results. Our software developers ensure the use of the best practices for creating a landing page for your business. It includes -
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Searching for a landing page builder
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Use the appropriate landing page template
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Take advice from the business owner and perform an A/B test to evaluate different designs and check which offers a better lead conversion
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Making use of Hubspot Free Landing Page Builder or Mailchimp
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Communicate the benefits of completing the form to visitors on the landing page
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Offer a personalized landing page that is unique to the brand
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Test the landing page for offering dynamic content and a complete user experience
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Analyzing your landing page performance before making it live for the audience
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Types of Landing Pages
Lead generation Landing Page
This type of landing page is developed to collect information about your customers. This serves as a valuable asset for your business as you get insights about your target audience through this page. In business, you can collect the names, email addresses, and contact numbers of your audience in exchange of a product or service with this landing page
Click through Landing Page
Instead of forms, this type of landing page uses CTA buttons. It redirects the customers to a different web page where they can complete their desired action. This type of landing page is usually present on e-commerce websites or other sites focused only on sales. This webpage usually contains convincing information such as product details, and customer testimonials that are necessary for further intriguing and engaging interested prospective audiences to convert them into customers
Viral Landing Page
These are primarily developed to build brand awareness. Such a landing page contains a link that is directed to your business website or other webpage related to your business. It includes informative content or fun ideas to engage the reader and propel them to share your business page via social media. The content involved in such a page could be written copy, image, video, or games
Microsites
This landing page, as the name suggests is a dedicated miniature website that represents your business. It is mostly created for a specific campaign or a target sales goal in the entrepreneur’s mind. It can include more than a single page but is usually observed as an aspect of sales and promotions. It is driven by online ads or works along with TV ad campaigns.
Get the Best Professional Landing Page Design & Development Services
Augment Works Pvt Ltd is the best landing page website development company in Pune. We understand the importance of landing pages for increasing your brand value and setting a good first impression on the target audience. We provide exceptional Landing page development services at affordable costs. It serves as a direct business metric for measuring your business goals. See increased lead conversions and a high website traffic of visitors that you have never experienced before! We offer extraordinary yet realistic results that thrive your business that your competitors can only imagine!